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WPN continues to expand team with EHSBrann's Annette Thurgood appointed as Business Director

Leading direct marketing specialist Watson Phillips Norman (WPN) continues to expand its team with the appointment of Annette Thurgood as Business Director. Annette will be heading up the recently won £6 million Which? account and also working on Marriott Rewards and VNU Publishing. In addition, she will be working with other key directors to develop new business opportunities.

Annette was formerly Head of Client Service at EHSBrann where her main work focused on a mix of acquisition and retention activity for British Gas, OneTel Telecommunications, The Economist, Diageo Classic Malts global CRM programme, Habitat and Barnardo's.

The appointment comes as the 2 year old agency forecasts a turnover in excess of £10 million for the coming year and increases its numbers to over 40. The company also recently appointed Andy Oram from Claydon Heeley Jones Mason where he was Account Director working on ING Direct, Asthma UK and COI.

Annette Thurgood of WPN comments:

"I am really pleased to have joined an agency that has values that correspond so closely to my own. DM is losing sight of some very basic principles and refreshingly I find them alive and well here at WPN. The agency is proud of the response rates it achieves, on the ROI it offers to clients and on its abilities to influence consumer behaviour. There is an undeniable sense throughout the agency of 'doing the right thing' for clients and this permeates every level of its activities. These guys listened to clients, realised that the old agency model wasn't working as well it should, and they responded. It's a pleasure to join a team of seasoned individuals who are proud to be DMers, who have fire in their bellies and the best interest of their clients at heart."

John Watson of Watson Phillips Norman comments:

"WPN is growing at a fierce rate due largely to the refreshing simplicity of its offer - we do direct marketing and we do it well - that's it! This is attractive to clients but so is the knowledge that they will be working with the best talent the industry has to offer and that those people will actually be hands on - that's where exceptionally talented people like Annette come in. Her previous areas of agency experience will enhance our team's value to clients and also give us valuable insight into a variety of key market sectors.

Her skill set and experience play absolutely to the ethos of WPN, and she is an ideal person to be heading the Which? account where our mission is to take the client to a whole new dimension."

For more information on this story contact

John Eversley, Marketing Director, Watson Phillips Norman, 020 7307 6162